Effective Comms Analytics
ECA is a specialised consultancy for organisations that want to understand the impact of their communications — and build the culture and capabilities to act on it.
Communications
Analytics · KPI frameworks · dashboards · impact reporting · channel performance
Culture
Data maturity audits · capability building · AI literacy · enablement programmes
Change
Organisational transformation · comms function redesign · strategic advisory
Mission
Most organisations sit on more communications data than they know what to do with. We change that.
ECA advises on communications analytics, data culture, and organisational change. Our work is grounded in practice — built by people who have done this inside large organisations, not just theorised about it. We work with precision. We don't oversell complexity.
The collective
Antonia Eidner and Ricarda Heim are practitioners who have built analytics systems, measurement frameworks, and data cultures from the inside — at scale, under pressure, without consultants doing it for them.
Antonia Eidner
Data culture
Manager Communications Insights & Analytics at Sennheiser. Expert in KPI systems, dashboards, and AI use cases in corporate communications. Co-founder of ECA.
Ricarda Heim
Strategic measurement
Specialist in impact reporting, data-driven communications strategy, and helping organisations translate data into decisions. Co-founder of ECA.
Our story
"ECA started as a collective of practitioners sharing hard-earned learnings with the comms community. That spirit of openness hasn't changed — but our ambition has. Today, Antonia Eidner and Ricarda Heim bring that same hands-on expertise into organisations as strategic advisors."
Not sure where to start? Most projects begin with a free one-hour conversation.
Talk to us